This Estonian startup has become a thorn in Uber’s side
23 April 2019 6:30 PM GMT
Bolt is an example of a troublesome trend for Uber, the worlds largest ride-hailing company, which is set to go public next month at a valuation of as much as $100 billion.
- Others Bolt focused on working with taxi companies before switching to a business more like Uber's: offering rides through a smartphone app and using unlicensed drivers.
- By Adam Satariano TALLINN, Estonia: Uber used to dominate ride-hailing in Poland and Kenya.
- In Poland, a small competitor opened a rival service and began winning customers with cheaper fares and attracting drivers by charging lower commissions.
- In both countries, Uber responded by spending more money on new incentives to entice customers and drivers.
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