Square Yards: Proptech startup standing out in the crowd

Square Yards: Proptech startup standing out in the crowd
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  • Square Yards: Proptech startup standing out in the crowd Square Yards co-founder & COO Kanika Gupta Shori (L) with co-founder and CEO Tanuj Shori Property buying in India is so complicated, challenging and broken that it isn’t even a process here.
  • Real estate buyers in India have traditionally faced challenges of information asymmetry, service vacuum, and lack of organised distribution.
  • Having themselves suffered due to lack of organised players and processes, Square Yards’ founders Tanuj Shori and Kanika Gupta Shori decided to lay the foundation for Square Yards in 2013.
  • Today, Square Yards has emerged as one of the largest proptech players in the country.


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