India’s political parties are spending heavily to advertise on Facebook but not on Twitter
24 March 2019 2:30 AM GMT
It?s partly because Twitter is much less transparent in showing details about political ads and partly because it?s far less popular than Facebook in India.
- India’s politicians and political parties don’t seem to be buying ads on Twitter just yet, even as parties are pumping money into Facebook advertising.
- Quartz searched the archive’s records to see if it showed any ads being run by major politicians and political parties, and could not find a single one.
- Political campaign ads in the archive, Twitter says, will be accompanied by details about the demographics of audiences they are targeting.
- In order to run political campaign ads, Twitter’s political content policy requires organisations to submit certain identification documents.
- Twitter fact check Ad Transparency Centre Times Now Dailyhunt video ads political ads Lok Sabha election
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