Online classifieds marketplace Quikr acquires Zefo to expand pre-owned goods vertical
Quikr has a legacy of inorganic growth, having made 15 acquisitions, including Zefo. It acquired four companies in 2017 and more than six in 2016.
- Online classifieds marketplace Quikr announced today that it acquired Bengaluru-based online marketplace Zefo to further scale its pre-owned goods and services vertical.
- Pranay Chulet, Founder and CEO of Quikr, said, "The acquisition of Zefo is in-line with the phenomenal consumer acceptance of the Assured products and services on our platform...
- This is Quikr's first acquisition in the pre-owned goods category, "in line with its overall strategy of going deeper into its key verticals", the company said in a statement, adding, "The addition of Zefo makes Quikr the dominant leader in the market for quality-tested, refurbished products in India.
- Quikr's investors include Tiger Global Management, Kinnevik, Warburg Pincus, Matrix Partners India, Norwest Venture Partners, NGP Capital, Steadview Capital, and Omidyar Network, among others.