Junglee Games Gears Up To Become India’s Next Online Gaming Unicorn
One crucial factor in the success of Junglee Games in online gaming is retaining existing users along with data science to ace skill gaming.
- At the same time, the skill gaming vs gambling debate was also being played out between online gaming companies and the Indian legal system.
- Prior to founding Junglee Games, Gera ran a digital advertising agency - Monsoon - for almost 10 years which got acquired by Capital One in July 2015.
- Once a proof of concept was ready and piloted in San Francisco, Gera launched Junglee Games in India in August 2012.
- "In September 2012, the Supreme Court cleared the guidelines for online gaming and legalised skill-based real money gaming in India, making us one of the first movers to offer cash prizes to the users.
- The three key segments of online gaming are – real money games (RMG), mobile-centric/casual games and e-sports.
- "From all of Google Play, take every single game, add up revenue of every single game [in India], but still, it will be a lot less than what one successful game makes in the US.