India’s political parties are spending heavily to advertise on Facebook but not on Twitter
It?s partly because Twitter is much less transparent in showing details about political ads and partly because it?s far less popular than Facebook in India.
- India’s politicians and political parties don’t seem to be buying ads on Twitter just yet, even as parties are pumping money into Facebook advertising.
- Quartz searched the archive’s records to see if it showed any ads being run by major politicians and political parties, and could not find a single one.
- Political campaign ads in the archive, Twitter says, will be accompanied by details about the demographics of audiences they are targeting.
- In order to run political campaign ads, Twitter’s political content policy requires organisations to submit certain identification documents.
- Twitter fact check Ad Transparency Centre Times Now Dailyhunt video ads political ads Lok Sabha election