For These Student Entrepreneurship Winners, It's All in the Family Business
These two winning e-Fest teams aim to reduce distracted driving and help diabetics
- The judges were impressed, too: The brother and sister behind Team SMARTwheel, from the University of New Hampshire, came in second and won a $40,000 prize.
- The New Hampshire parents enthusiastically supported them when they came up with the intriguing business idea for SMARTwheel: a "smart" steering wheel and app to prevent automobile accidents by providing distracted driving warnings and improving driving habits.
- So, along with fellow Northeastern student Danny Jooyoung Kim, Vidhan Bhaiya came up with the idea for Dr. Richard Brinsley, a line of stylish, medically-validated, high-quality constructed shoes for diabetics.