FemBeat: Organic Period Care Startup Cora Launches Bladder Leak Liners For The Modern Woman

Incontinence shouldn't be an embarrassment. Period care startup Cora is trying to de-stigmatize it with a revolutionary new liner for bladder leaks.

Update: 2019-04-24 09:30 GMT
  • Cora , which manufactures organic period care products, is trying to put an end to this social stigma and announced today that it is launching a new kind of product: sleek, natural pads and liners for bladder leaks.
  • Hayward says this issue popped up on Cora's radar about a year and a half ago when customers said they were using period pads for bladder leakage.
  • The startup issued a survey earlier this year, asking 1,000 U.S.-based women between the ages of 30 and 50 about their experience with light bladder leaks.
  • The survey revealed several things, but one statistic that stood out is that 41% of women in their thirties experience bladder leaks at least once a week.

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