Alia Bhatt, Ranveer Singh, PeeCee, and now Virat Kohli: meet the star power behind young startups
With strategic partnerships and key investments in startups, celebrities are becoming a part of India?s entrepreneurial ecosystem and leveraging it for personal brand-building.
- Be it Alia Bhatt, Ranveer Singh, Janhvi Kapoor, Shah Rukh Khan, or Priyanka Chopra, the star power in the startup world continues to grow.
- The heartthrob batsman was recently signed as brand ambassador by eSports platform Mobile Premier League (MPL).
- The Indian Cricket team captain, after forging the partnership with the esports platform, said,“eSports brings people together and breaks barriers of age and region, often empowering and encouraging those who play it.
- Source: YouTubeWith StyleCracker, Alia joined the long list of Bollywood celebrities who turned investors.
- Something similar happened with former Indian national football team captain Bhaichung Bhutia.